TKO Sales!: Ten Knockout Strategies for Selling More of Anything
Inventory on the way
Get it on now!
Get down to business with ten short chapters on:
Selling yourself before selling the product
Listening to your customers in order to sell more
Becoming a true sales professional, not just a person who sells
Stopping Objections in their tracks
Getting fully prepared before every sale
The fastest and most profitable ways to close a sale
Practical business guides that pull no punches
Dave Anderson's TKO series presents no-nonsense, down-in-the-trenches management strategies that work in the real world of business. Each of the three informative books in this series offers easy-to-follow, step-by-step guidance on developing the specific skills great managers need.
These quick and to-the-point guides feature detailed techniques and effective strategies presented in user-friendly chapters that are packed with checklists, examples, and practical resources. In each book, readers will find real-world advice in a fast and powerful format that includes:
Words of Wisdom or "Right Hook Rules"-bite-sized memorable quotes
Case Studies or "Opening Bell" Stories-real-life business lessons
Effective Strategies or "Left Hook Laws"-all-meat, no-fat business strategies
Incisive or "Standard Eight Count" Questions-insightful inquiries that prompt the reader to action
Quick or "Knockout" Summaries-bullet points that sum-up each chapter and offer easy reference
Dave Anderson (Agoura Hills, CA) has led some of the nation's most successful car dealerships and is President of Dave Anderson's Learn to Lead and LearnToLead.com, a Web site that provides free training resources to thousands of people in more than 40 countries. He is also the author of the Wiley books If You Don't Make Waves You'll Drown (0-471-72503-X), Up Your Business! (0-471-44546-0), and How to Deal with Difficult Customers (0-470-04547-7).